Acer smartphone more serious business. Apart will launch its first Android-based handsets, Acer Liquid in early December, the computer company is also ready to remove the product with other smartphones in 2010.
Acer says is likely to release approximately 10 Android-based smartphone. “Maybe 8 to 10 devices,” said Aymar de Lencquesaing, Acer’s Head of Mobile Phone Products.
In 2009 this year, Acer’s already released a line of smart phones, but all rely on the Windows operating system. As the trend of rising Android phone up, Acer did not want to lose the opportunity.
“Clearly there is momentum for Android. Development faster than we originally anticipated,” said de Lencquesaing.
Currently, Android has a 3.5 percent share of global smartphone market. While Microsoft’s market share reached 8.8 percent, down from a previous 13.6 percent last year.
Acer itself had no intention of producing many phone models as do other vendors. Their targets ‘just’ mastered 6 to 7 percent of the smartphone market in the next 3-5 years. Year 2010 is estimated, the total number of handsets sold Acer reach 1 million units.
Windows 7 began to show his ability in the world computer industry. Acer and Dell for example, do not hesitate to praise for the operating system that Microsoft products.
Compliments are made directly by the CEO of Acer, Gianfranco Lanci. He said that the arrival of Windows 7 some time ago torn exciting computer business.
Lanci dared to look more optimistic stretcher company targets sales growth of up to 15% for 2010. As for the range in October to December 2009, Acer hopes to achieve 25% growth compared to last year.
“When we look at the features that have Windows 7, then we will soon know
that this product will provoke a request, “.
“As a result, we do not have plans to revise the targets that have been launched,” said Lanci.
Voiced similar satisfaction PC vendors from the United States, Dell Inc. According to the company, they should thank the Windows 7 due to trigger twisted PC sales in the industry that happened lately.
Acer’s ambition to become the ruler of the portable device market growing up. Taiwanese PC producers are committed to ship more than 40 million notebooks in 2010 and became the market leader.
Acer is growing optimism after seeing the company’s performance was encouraging this year. Acer managed to surpass Dell and took over his position as ruler of the laptop market’s second largest world.
Referring to an article in Digitimes, citing Acer chairman JT Wang, Acer wants to ship about 40 million units in 2010 notebook, which also is expected to put them as a market leader.
But to be number one is not easy. There is still a tough opponent to face, namely Hewlett-Packard (HP). Similarly, HP is also eager to ship 40 million notebooks next year. Apparently the fight two PC vendors will be increasingly fierce.
Wang pointed out that the strategy of ‘war’ Acer different from its competitors. Acer market is more focused on small-medium businesses and consumers while HP and Dell are more focused on the enterprise market. It is expected that this strategy will be able to grow Acer’s performance.
At the beginning of this year Acer notebook shipment target in 2010 as many as 33 million-37 million units. However, due to the encouraging achievements in the second half of this year, Acer revises its target to 40 million units.
